%20-%20Tint%20100.png?width=110&height=58&name=Logo%20-%20Standard%20-%20Blue%20(1080%20x%20597)%20-%20Tint%20100.png){kind=logo}
Patient Engagement
Why Engaging Patients Early Leads to Better Outcomes and Stronger Commercial Performance
We discuss patient-centric strategies that are transforming the way medical device and biotechnology companies go to market
×
Please feel out the form below and someone from our team will contact you shortly.
Duration: 45:13 Recorded October 2025
Guests
- Dan Bobear Life Sciences Strategist & Entrepreneur
Transcript
On Point video shorts from the episode
The Moment of Truth
When everything changes in an instant
The Three-Legged Stool
The secret framework behind successful patient partnerships
Faking It vs. Living It
Patient communities can spot fake empathy from miles away
The Startup Advantage
Proof that million-dollar budgets aren't required for patient engagement
The Business Case Revolution
When patient stories become your most powerful investment data
The Trust Equation
"Am I being manipulated?" Every patient's first question when companies reach out
Breaking the MLR Barrier
Transform your biggest internal obstacle into your strongest ally
The Health vs. Wellness Divide
A dangerous split is happening in healthcare and it's getting worse
The Empathy Engineering Challenge
How do you quantify empathy for an engineer
The Human Connection Imperative
In an age of AI and gene therapy, what remains irreplaceable
Part of the Study
Patient Engagement
Why engaging patients early leads to higher sales and lower costs, and how to build patient engagement into every stage of the commercialization process
Additional Reading
.webp?width=1921&height=1081&name=Content%20Card%20-%20Just%20Mighty%20-%20Boyd%20-%20Two%20Color%20-%20Full%20(1920%20x%201080).webp)
.png?width=401&height=401&name=Logo%20-%20Just%20Mighty%20-%20White%20Logo%20(400%20x%20400).png){kind=logo}