© 2025 Boyd Biomedical, Inc.

Design by Boyd is a medical device design and development firm for biomedical innovators.

Biomedical innovators often don’t place a priority on building brands, communications, and touchpoints that convey who they are and what they do in the most concise, compelling, and memorable way. This negatively impacts fundraising, time to market, employee attraction/retention, and product adoption. 

At Launch by Boyd, we partner with biomedical innovators to build strong brands, powerful sales enablement and marketing tools, and strong connections with their target audiences—ultimately providing them with more successful commercialization efforts. 

We help you turn Just Might into Just Mighty. 

Concept Generation

Concept Development

Design & Development

Verification & Validation

Manufacturing Transfer

_BK25091_1 Color (960 x 540)

The goal of this phase is to outline a compelling and executable business strategy, create a clear product concept with a detailed development plan, and appropriately identify risks.

  • Program Management
  • Concept Generation
  • Design and Development
  • Process Engineering
  • Quality & Regulatory Support
  • Material Sourcing
  • Testing
  • Proposal Support
BK2_1877_1 Color_960x540

The goal of this phase is to identify the product design and create prototypes which prove technical feasibility and help gather feedback to understand the user experience. During this phase alpha prototypes will be designed, built, and adjusted while conducting informal testing and analysis. This phase is conducted without design controls in place but should begin to establish design control documentation which will support the design history file and subsequent phases.

  • Program Management
  • Design Engineering
  • Prototype Engineering
  • Process Engineering
  • Quality & Regulatory Support
  • Material Sourcing
  • Testing
  • Intellectual Property Development & Support
BK2_9079_1 Color_960x540

The goal of this phase is to complete the design, prototyping, and testing process such that product and subsystem specifications can be frozen and are testable and traceable. During this phase the design should be optimized for manufacturability and the bill of materials should also be frozen. This phase is completed under engineering level design controls.

  • Program Management
  • Design Engineering
  • Prototype Engineering
  • Process Engineering
  • Quality & Regulatory Support
  • Material Sourcing
  • Testing
BK2_8383_1 Color_960x540

The goal of this phase is to ensure that the product works as designed (verification), and meets the user's needs (validation), through objective evidence. During this phase the product must meet requirements for functionality, reliability, usability, and safety through rigorous verification and validation testing. This includes engineering builds, packaging design, labeling, human factors testing, manufacturing tooling and equipment, and pilot production builds.

  • Program Management
  • Design Engineering
  • Prototype Engineering
  • Process Engineering
  • Quality & Regulatory Support
  • Material Sourcing
SERES PQ (8)_1 Color (960 x 540)

The goal of this phase is to transfer validated products into their commercial manufacturing setting and complete process verification and validation. During this phase tooling, process verification and validation, and risk management is completed. Products are set up appropriately for ongoing commercial production and quality control.

  • Program Management
  • Design Engineering
  • Prototype Engineering
  • Process Engineering
  • Quality & Regulatory Support
  • Material Sourcing
  • Testing
EPA
ISO 13485
FDA
Made in USA

Case Studies

Trusted medical device development

 

Launch by Boyd is a team of trusted brand and business strategists, creatives, and marketing experts. Our objective is to partner with biomedical companies to build strong brands and successfully commercialize their innovations. To each client partnership, we bring a wealth of B2B, B2C and B2B2C experience from within the life sciences, medtech, healthcare, consumer goods, manufacturing, and professional services sectors. Here’s a quick glimpse at some of our work.

Beyond6

Crystal IS

Olari

Sterling

Your medical device just might change the world. But is your brand up to the task?

 

Investing in brand strategy, design, and engagement drives measurable outcomes.

 

We help you turn just might, into just mighty.

82%

Of investors consider a strong brand and brand recognition an important factor when evaluating startups.

Source: OnBuy

50%

What does a strong employment brand get you? 28% reduction in turnover. 50% reduction in cost per hire. 50% more qualified applicants.

Sources: LinkedIn, vouchfor.com, Glassdoor

73%

Strong brands have a total return to shareholders that is 73% higher than weaker brands.

Source: McKinsey

20%

B2B companies with robust brands perform 20% better than companies with weak brands. 

Source: McKinsey

Trusted Partners

We help the best biomedical innovators in the world design, build, and launch medical devices. We're proud of our strong partnerships which lead to greater innovation and better health. 

FREE ASSESSMENT

Build a Better Brand

Take our free design and development assessment to help you understand where you are in the commercialization process, what gaps you need to fill, and the critical next steps in your commercialization process.

×

Please feel out the form below and someone from our team will contact you shortly.

What's Involved?

 

Online Assessment Complete our online assessment and fill in all of the information you have today.  

 

Consultation Schedule a one-hour consultation with our team to discuss your project and goals. 

 

Recommendations Receive a written memorandum from us outlining the proposed next steps for you.

We continue to invest in our people and our capabilities, which is helping to accelerate our growth strategy. Joe brings a wealth of experience and critical leadership to our team and our Design by Boyd division.

STEPHEN BOYD

Chief Executive Officer, Boyd Biomedical
Avatar Card - Green Circle Echo (500 x 500)
Content Card - Just Mighty - Design - Two Color - Full (1920 x 1080)
Logo - Just Mighty - White Logo (400 x 400)

Your innovation Just Might change the world. But is your design up to the task? Turn Just Might into Just Mighty with our help.