DISCIPLINES

Ideation

We help you define the right device concept before you commit resources to engineering. We explore the clinical need, generate and evaluate ideas, and select the concept worth developing.

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Overview

Ideation is where you decide what should exist, and why, before committing major resources to design and development. We help biomedical innovators understand the clinical need, explore a wide range of possible solutions, and down-select to the concept with the best chance of reaching patients. Along the way, we document and protect the intellectual property created. The result is a selected, well-defined concept that is ready to enter development.


What ideation covers

Ideation turns a clinical need into a focused, defensible concept. Our work helps you test ideas against the need, commit to the strongest concept, and protect it.

  • Brainstorming

    Collaborative sessions that generate a wide range of possible solutions for the clinical need.

  • Concept Generation

    Preliminary designs, sketches, and models that show how the device might look and function.

  • Concept Evaluation

    Concepts ranked and down-selected against feasibility, market potential, user needs, and technical requirements.

  • Concept Refinement & Selection

    Selected concepts refined, assessed for feasibility, defined by a clear success statement, and translated into computer models.

  • IP Support

    Invention disclosures, patent application support, and freedom-to-operate analysis that protect the concept and its path to market.

Where ideation shows up

Ideation should lead the earliest phases of development, when the concept is defined and its intellectual property is first established. IP support continues as new inventions arise during design.

PHASE 0

Concept Generation

Leads clinical need exploration, brainstorming, and concept generation.

PHASE 1

Concept Development

Leads concept evaluation, refinement, selection, and early IP protection.

PHASE 2

Design & Development

Supports invention disclosures and patent filings as the design matures.

PHASE 3

Verification & Validation

Not involved.

PHASE 4

Design Transfer

Not involved.


The ROI on better ideation

Decisions made during ideation shape everything downstream. A concept grounded in a real clinical need and protected early gives your device its best chance of reaching the market.

Superior Quality

Device usability and functionality defined before engineering begins.

Lower Development Costs

Fewer costly redesigns by committing to the right concept early.

Faster Time to Market

A focused concept that moves into development without false starts.

Protectable IP

Inventions documented and protected from the start.


Explore our disciplines

Every program draws on a different combination of our core disciplines that together provide the rigorous development your device demands.

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    Design

    Create safe, effective devices that integrate user needs, ergonomics, and aesthetics.

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    Engineering

    Mechanical, electrical, systems, software, and process engineering for complex devices.

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    Prototyping

    Build and test prototypes from early feasibility through verification and validation.

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    Quality & Regulatory

    Maintain design controls, risk management, and regulatory compliance throughout development.

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    Testing

    Confirm performance with biocompatibility, feasibility, verification, and validation testing.

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    Material Sourcing

    Source and manage equipment, tooling, components, and third-party services.

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    Ideation

    Explore the clinical need, select the strongest concepts, and protect the IP created along the way.

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Your innovation Just Might change the world. But is your design up to the task? We help you turn Just Might into Just Mighty.