Brand Strategy

Today, biomedical innovators face a more challenging and complex landscape than ever before. Despite these challenges, many companies are failing to establish a distinct brand that connects and resonates with the audiences that are critical for their success. Brand strategy is where that success begins. We are experts at developing smart, actionable brand strategies that give our clients momentum towards successful commercialization, employee relations, and fundraising.

Jana Care Brand Strategy Book Mockup (800 x 800)
Brand Strategy

Corporate Brand Strategy

We’ll partner with you to develop one comprehensive playbook, the guideposts that will enable you to establish clarity in your messaging, power in your brand design, and confidence in each of your target audiences.

Brand Strategy

Product Brand Strategy

In a saturated sea of complexity, how do you create the conditions where your biomedical device is uniquely positioned, completely understood, and sought after? This is a great place to begin.

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82%

Of investors consider a strong brand and brand recognition an important factor when evaluating startups.

Source: OnBuy

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Brand Strategy

Employer Brand Strategy

We’ve developed employer brand strategies for multi-billion-dollar internationals, startups raising a Series A round, and everything in between. If your vision relies on attracting, engaging, and retaining best and brightest talent, we can help get you there.

Brand Strategy

Investor Brand Strategy

Critical to attracting and retaining investors, an intelligent investor brand strategy establishes credibility, clearly articulates everything about you, enhances market perception, and fuels your vision. It gives you the confidence and means to keep moving forward.

Brand Strategy - Investor Strategy Mockup (800 x 800)
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Logo - Just Mighty - White Logo (400 x 400)

Your innovation Just Might change the world. But is your brand up to the task? Turn Just Might into Just Mighty with our help.