Lee, Massachusetts - Boyd Technologies announced that it has completed a major rebranding effort. The Company has a new name – Boyd Biomedical - and brand identity. Boyd Biomedical’s mission is to provide the industry-leading growth platform to biomedical companies commercializing breakthrough innovations.
The Company’s new purpose statement – Design, Build, Launch – is centered around its growth platform which provides a full suite of services to help medical device and life sciences companies commercialize regulated devices and liquid media solutions.
“We are incredibly excited to release our new brand Boyd Biomedical. This is an important step for us as we continue our growth in the medical device and life sciences markets. We’re looking forward to many more successful years commercializing breakthrough innovations under our new brand platform.”
STEPHEN BOYD
Chief Executive Officer, Boyd Biomedical
Boyd Biomedical’s new brand identity includes a new logo, messaging platform, and updated environmental and digital graphics. The new logo uses a custom font which draws inspiration from the medical device and biotechnology industries. Together the new brand elements aim to provide clarity and consistency to support The Company’s efforts to build brand awareness and affinity with biomedical innovators.
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