PUMA Golf

So, how does a relatively small, stealthy creative agency in Upstate NY become one of only a handful of agencies for a € 3.3 billion, global-leader of sports lifestyle products? It’s simple. We happened to meet PUMA’s global CMO. We placed in his hands, our shamelessly self-promotional books — "How to Be a Better Client," and "Slay the Scary Monsters."

A week after that, he tells us that he loves our work, our approach and our attitude; and that he has a “project” for us. Two meetings later, we begin a multi-year, epic journey with